How To Get Your Local Wellness Business On Google Maps
Many wellness practices invest heavily in branding and social media yet remain difficult to find when prospective clients search on Google.
If your practice is not appearing on Google Maps, people actively looking for your services in your area are likely finding other providers instead.
In competitive urban markets, like Vancouver, Google Maps is often one of the primary ways new patients look for local practitioners.
This guide outlines the essential steps to establish your presence on Google Maps and improve local search visibility.
Step 1: Claim Your Google Business Profile
This is your official entry ticket onto Google Maps and it’s completely free.
Here’s exactly what to do:
Go to google.com/business
Click “Add your business”
Choose your business name, category (like “nutritionist” or “psychologist”), and whether you have a physical location
Add your contact details, website and the areas you serve
IMPORTANT TIP: If your clients are online or local but you don’t have a specific office, Just choose “service-area business” and list your city or region. Google will understand.
Step 2: Fill Out ALL the Info
You need to include:
A warm, keyword-rich business description (“grief therapist in Vancouver” or “holistic nutritionist in Richmond”)
Your hours, phone, email, and website
Photos of you, your team (if applicable) and your workspace
Step 3: Get Yourself Some Glowing Reviews
Reviews are crucial for local SEO and are the fast track to Google trust and client confidence.
Here’s how to get Google reviews:
Send a friendly email to a few past clients requesting a Google Review.
Make it easy by adding your Google review link (you’ll find it in your GBP dashboard)
Ask them to mention your service and your location, like “massage therapist in Vancouver”
Important tip! When I send a client a final invoice, I include a link and ask for a Google Review - if you gave great service, most people will gladly give you one!
Step 4: Keep It Fresh & Consistent
Google loves an active profile. Unlike social media, you don’t have to post daily. Weekly updates are actually PERFECT.
Try updating weekly with:
A photo
A client win or testimonial
A quick post: a tip, reminder or offer
A link to your latest visibility-boosting blog
My Final Thoughts: You Deserve to Be Found & Booked Out
Visibility is not about being the loudest or most perfect. It isn’t about the proper use of white space and beautiful infographics.
It’s about showing up - clearly, confidently and consistently - so your future clients can say: “This who I’ve been looking for.”
If you are unsure how your practice currently appears in Google Maps or how it compares to local competitors, a strategic SEO advisory can clarify where you stand and what improvements would have the greatest impact.
Strategic SEO Advisory
Established wellness practices operating in competitive urban markets often require structured search infrastructure to remain visible.
The Strategic SEO Advisory provides:
• search visibility diagnostic
• Google Maps positioning review
• competitive landscape insight
• a 90-day infrastructure roadmap
Private 60-minute advisory session — $750