No Website Traffic? Time To Shake It Off - 13 Easy SEO Hacks You Need To Know
hiiii 😍
Did you know that 96-97% of websites get no organic traffic from Google, leaving most small businesses virtually invisible online 😭
Sooooo…. maybe you’re just starting out or maybe it’s time to take your small business to the next level, whatever it may be - being found online is sooo important to your success.
In today’s digital world, if your business isn’t visible online, it’s like singing your heart out to an empty stadium—no matter how amazing your products or services are, people won’t know you exist.
That’s where SEO (Search Engine Optimization) comes in, making sure you’re showing up when people are searching for what you offer.
I get it—SEO can feel like a lot (so many acronyms, so little time) but trust me, you’ll find your place in the world (thanks, Taylor! 😉).
The good news? There are a ton of simple, free SEO strategies you can start using today to boost your visibility.
Whether you’re aiming for the top spot on Google or just want more people to find your website, these 13 tips will help you shine online and make your website dazzling ✨.
You don’t need to be a tech expert—just take it step by step, and soon your small business will be reaching the audience you want it to.
To keep things fun (because SEO can be, well, a little so-so on the excitement level 😂) I’ve linked each of these 13 tips to a Taylor Swift song title that matches the vibe!
Whether it’s learning to “Shake It Off” when it comes to broken links or “Begin Again” with fresh content, let’s dive into the list 👇
1. ‘You Belong With Me’ – Claim Your Google Business Profile
This is the first thing I suggest to small businesses that have a small marketing budget = claim your Google Business Profile. Especially if you have a local business, this will help your customers find you more easily and improves your local SEO.
Think of it as your official spot on Google Maps—you belong with those top search results!
2. ‘Begin Again’ – Refresh Your Website Content
Search engines love fresh, updated content! Consistent blog posts, product descriptions, adding images or even FAQs. Keep things relevant and begin again with fresh updates that use keywords your audience is searching for. ABE (Always Be Evolving)!
3. ‘Look What You Made Me Do’ – Use Free SEO Tools
Take advantage of free tools like Google Keyword Planner, Ubersuggest, and AnswerThePublic to find trending keywords. These tools will help you see what people are searching for and help you add those terms to your site.
4. ‘Fearless’ – Optimize Your Meta Descriptions
Even if it feels technical, be fearless and optimize your meta descriptions. These are the blurbs under your site link in search results. Use keywords and make it compelling—think of it as a mini elevator pitch! Always be fine-tuning this.
5. ‘Style’ – Make Sure Your Title Tags Shine
Your title tags should be styled to include important keywords. Keep them under 60 characters and make them catchy! For example: "How To Make Killer Money in 2025" these should be eye-catching and to the point. Take a copywriting course if you really want to get good!
6. ‘Shake It Off’ – Get Rid of Broken Links
Use a tool like Broken Link Checker to find and fix any broken links on your site. Broken links can hurt your SEO, so shake them off to keep your visitors happy and your rankings strong.
7. ‘Sparks Fly’ – Add Internal Links
Make sure your pages sparkle by adding internal links. Link relevant blog posts to each other and make your site easy for visitors (and search engines!) to navigate.
8. ‘All Too Well’ – Optimize for Mobile
Google loves mobile-friendly sites, so make sure yours is optimized for smaller screens. You don’t want visitors leaving all too well because they couldn’t navigate your site on their phones! This one is super easy and SUPER important.
9. ‘I Knew You Were Trouble’ – Compress Your Images
Large image files can slow down your site’s loading time, and that can lead to trouble (SEO trouble, that is!). Use tools like TinyPNG to compress your images for a faster, smoother site.
10. ‘Blank Space’ – Fill Out Image Alt Text
Alt text helps search engines understand your images. Don’t leave a blank space—write descriptive, keyword-rich alt text for each image to improve your SEO and accessibility! This is the most common SEO issue I see on audits.
11. ‘Red’ – Make Your URLs SEO-Friendly
Keep your URLs simple, clear, and filled with keywords. For example, instead of "www.yoursite.com/page1", try "www.yoursite.com/SEO-tips-for-women-business-owners". Clean URLs are red hot for SEO!
12. ‘Call It What You Want’ – Use Social Media to Boost SEO
Your social media platforms can drive traffic to your website. Share your content on Facebook, Instagram, or LinkedIn, and call it what you want—social media can indirectly improve your SEO.
p.s make sure you use your keywords on social media too ✅
13. ‘The Best Day’ – Create Shareable Content
The best way to boost visibility is by creating content people want to share!
Write blog posts, make how-to videos, or create infographics.
If someone finds your content valuable they will usually share it.
When people share your content, it sends positive SEO signals and grows your reach—and that makes it the best day!
Just a reminder, improving your website’s SEO doesn’t have to be overwhelming or expensive.
By taking small, actionable steps like optimizing your content, fixing broken links, and staying consistent with keywords, you can gradually boost your online visibility and reach the audience your business deserves.
SEO is a looooooooooooooooooong hike, not a sprint.
But with these 13 free strategies—and a little Taylor Swift inspiration—you’ll be on your way to better rankings and more traffic in no time.
So, start making your website “shine, shimmer, and sparkle” right now.
If you are thirsty for more SEO Tips after this riveting article, you can dance on over to another article I wrote - 11 SEO TIPS you NEED to know so your website never goes out of style or if reading this was like watching paint dry and you just want to hire me to optimize your website - I’m here.